May 17th, 2012
Mobile Marketing WatchBIA/Kelsey: Local Ad Spending Moving More To Mobile And Online, Radio 'Holds …All Access Music GroupAccording to BIA/KELSEY's Media Ad View reports, local advertising spending will experience a compound annual growth rate of 2.6% between 2011 and 2016, with revenues climbing from around $132 billion to more than $150 billion.Mobile, Online Local Ad Spending Will Double in the Next 5 YearsTechzone360Local Ad Spending Makes a Big Move to MobileMobile Marketing Watchall 6 news articles »
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May 17th, 2012
mediabistro.comLocal Ad Spending Moving More to Mobile and Online; BIA/Kelsey's Media Ad View …MarketWatch (press release)CHANTILLY, Va., May 17, 2012 /PRNewswire via COMTEX/ — According to BIA/Kelsey's Media Ad View reports, local advertising spending will experience a compound annual growth rate of 2.6 percent between 2011 and 2016, with revenues climbing from around …BIA/Kelsey: Local Ad Spending Moving More To Mobile And Online, Radio 'Holds …All Access Music Groupall 15 news articles »
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May 16th, 2012
Press: AOL Takes Gloves Off in Proxy …AdweekWe believe they have demonstrated no understanding of the local advertising opportunity, ignoring the impressive revenue growth that Patch has experienced over the last two quarters and its potential for future growth as we continue to implement our …and more »
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May 16th, 2012
Digital advertising firm to deploy BSS provider Amdocs productstelecomlead.comTelecom Lead Europe: Truvo, a provider of search and digital advertising solutions in Belgium and Portugal, will deploy Amdocs Local Advertising and Media products to enhance sales, ordering, billing and product lifecycle management operations.
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May 16th, 2012
UV Flu Technologies to Commence a National TV Advertising CampaignMarketWatch (press release)"The recently announced launch of the Serta Ultimate Sleep System, which combines our Viratech air purifier, with one of Serta's finest memory foam mattresses, coupled with their local advertising and our new 60 second national commercial, …and more »
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May 16th, 2012
Street FightStreet Fight Daily: 'Local Consumer,' Curley Leaves Las Vegas SunStreet FightCo-op ads, in which manufacturers reimburse retailers for ad expenditures, spawn billions of dollars in local advertising, and digital is becoming a much bigger part of the co-op landscape, according to a new study from Borrell Associates.and more »
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May 16th, 2012
Home > Net News > Co-op Dollars Being Left On The Table By …All Access Music GroupThey aren't paid for by money, but they are responsible for spurring billions of dollars of local advertising. And they could be responsible for as much as 9% of all expenditures, except for one small fact: retailers wind up leaving about one-fourth of …
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May 16th, 2012
xAd Report Reveals Significant Increases in Performance Across Its Network in …EON: Enhanced Online News (press release)Established in 2009, xAd is one of the largest mobile-local advertising networks in the US and the only one offering both targeted search and display. Across its network, xAd aggregates and manages over a billion location-specific ad requests per month …
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May 15th, 2012
xAd Report Reveals Significant Increases in Performance Across Its Network in …MarketWatch (press release)Established in 2009, xAd is one of the largest mobile-local advertising networks in the US and the only one offering both targeted search and display. Across its network, xAd aggregates and manages over a billion location-specific ad requests per month …
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May 15th, 2012
Report: Online Co-Op Ads A $1.7B BizNetNewsCheck.comBy Staff Co-op ads, which spawn the mention of your favorite products in local retail ads, are responsible for spurring billions of dollars in local advertising, and digital is becoming a much bigger part of the co-op landscape, according to a new …and more »
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